Post by account_disabled on Mar 11, 2024 0:10:46 GMT -5
Poor or unprofessional design Another common mistake in eCommerce is not investing in the visual quality of the store. A professional design and a quality logo will help you attract your target audience, the buyer persona we talked about before, differentiate yourself from the competition, offer a feeling of security and trust to the user, convey professionalism, etc. The level of demand of the average user, accustomed to buying online, has increased, so you should not spare money, time and/or effort to make your eCommerce look good. If you don't have a trusted professional, take a look at our web development and design service. If you are convinced, contact us! Product stock management in eCommerce One of the common mistakes in eCommerce, which I see both in newly created businesses and in those with more experience, is incorrect stock management .
Don't delete out-of-stock products without thinking, create a strategy. Deleting products is not only a very common eCommerce SEO error, it also affects the user. Keep in mind that when you delete a product, it is possible that it is already Phone Number List linked somewhere on the Internet, perhaps a forum or blog talks about the product, that Google has already indexed that page, that someone has saved it to buy later, etc. . This results in a 404 error the next time you visit that page , something really unpleasant for the user, and frowned upon in the eyes of Google. If you delete products, make the corresponding redirects or even do not delete them.
Integrate into your website a 'Product Out of Stock' warning system and notification when it is available . Stock management ecommerce errors Poor information architecture Don't make your website a labyrinth for the user. You must make it easy for the user to find and buy the product they are looking for. It is the so-called findability factor , a critical aspect when it comes to providing an excellent user experience and improving the conversion rate of your online store. Findability is linked to good web information architecture. That is, a correct organization of all your eCommerce information. horizontal web architecture In the process of creating your online store, define the main menu sections .
Don't delete out-of-stock products without thinking, create a strategy. Deleting products is not only a very common eCommerce SEO error, it also affects the user. Keep in mind that when you delete a product, it is possible that it is already Phone Number List linked somewhere on the Internet, perhaps a forum or blog talks about the product, that Google has already indexed that page, that someone has saved it to buy later, etc. . This results in a 404 error the next time you visit that page , something really unpleasant for the user, and frowned upon in the eyes of Google. If you delete products, make the corresponding redirects or even do not delete them.
Integrate into your website a 'Product Out of Stock' warning system and notification when it is available . Stock management ecommerce errors Poor information architecture Don't make your website a labyrinth for the user. You must make it easy for the user to find and buy the product they are looking for. It is the so-called findability factor , a critical aspect when it comes to providing an excellent user experience and improving the conversion rate of your online store. Findability is linked to good web information architecture. That is, a correct organization of all your eCommerce information. horizontal web architecture In the process of creating your online store, define the main menu sections .